Smarketing

This is some smart marketing - I don't know where this billboard is but the man on it doesn't really creep me out.  In fact, I think it would be hilarious to see him go naked.  It says "The sooner you advertise here, the better."  They're trying to make you buy the advertising space - if you don't this man continues to strip down.  Empty threat.  I enjoy fat naked men.  WIN!